Since the coronavirus pandemic, there has been a heightened interest in getting the NYT paper delivered. This campaign aims to address this new need — Timo Kuilder and team convince readers to upgrade to a higher frequency of delivery by staying connected and informed at their own pace and get in-depth understanding of the news during uncertain times.
They made 10 moving illustrations which depict reading the NYT newspaper as part of one's daily home routines.
Sketches
Animations
Printed
For more information make sure to check out Timo Kuilder on